Geotab

Geotab Inc. is a privately held Canadian technology company founded in 2000 by Neil Cawse (and his siblings) in Oakville, Ontario. It develops and manufactures telematics and fleet management solutions, connecting commercial vehicles and assets to the internet and providing web-based analytics for fleet operators. The company remains privately owned by Cawse, who serves as CEO, without outside investors, and describes itself as a global leader in connected operations, video telematics, and AI-powered insights.

Geotab's core offering combines telematics hardware—In-Vehicle Monitoring Systems treated as IoT devices—with a SaaS analytics platform. Its flagship fleet management software, MyGeotab, launched in 2012. The company runs an open platform with a partner ecosystem and the "Geotab Marketplace," offering hundreds of fleet-ready third-party solutions sold worldwide through Authorized Geotab Resellers.

Per the company's own reporting, Geotab is trusted by more than 100,000 customers—ranging from small and mid-size fleets to Fortune 500 enterprises and public-sector organizations including the U.S. federal government—connecting approximately 6 million vehicles and assets and processing roughly 100 billion data points daily. It employs more than 2,700 people globally and holds certifications including ISO/IEC 27001:2022, SOC 2, FIPS 140-3, and FedRAMP authorization. (Customer, vehicle, and employee figures are company-reported and vary slightly across sources.)

Notable acquisitions include Strategic Telecom Solutions (2015), FleetCarma (2018), Intendia (2018), and BSM Technologies (2019). In 2025 the company marked its 25th anniversary, emphasizing growth in connected-vehicle subscriptions and AI-driven product development. Given its data-rich platform and stated mission of "a safer, more efficient and more sustainable world in motion," innovations in telematics, AI, and connected-vehicle analytics are directly relevant to its business.