companyFast Food / RestaurantsUSA

McDonald's

An American multinational fast food chain and one of the world's largest restaurant companies.

McDonald's Corporate - Q4 full-year 2025 results

McDonald's Corporation is a global fast food chain headquartered in Chicago, Illinois. Founded in 1940 as a barbecue restaurant in California, it was transformed into a global franchise operation starting in 1954 under Ray Kroc.

As of the end of 2025, the company operates a system of approximately 45,356 restaurants across more than 100 countries, with roughly 95% of these locations managed by independent franchisees. The company is led by Chairman and CEO Chris Kempczinski.

Financially, McDonald's reported consolidated revenues of approximately $26.9 billion for the full year 2025, with global comparable sales increasing by 3.1%. The company is publicly traded on the New York Stock Exchange under the ticker symbol MCD.

Ideas that could help McDonald's

Fast-Food SST Experience Optimizer
A UX auditing and optimization tool for self-service kiosks that specifically targets speed, ease of use, and perceived enjoyment to increase customer retention.
Why it helps: As a global leader in SST kiosks, optimizing for speed and enjoyment directly increases throughput and customer satisfaction.